Privacy Policy

HardMoney Company Privacy Policy
Last Updated: May 15th, 2025

HardMoney Company, including its affiliated entities (collectively, “HardMoney Company”; Gus Goldsmith; Goldsmith Equity Group LLC ISAOA – ATIMA; TG Capital Lending LLC ISAOA – ATIMA; EOS Loans LLC ISAOA – ATIMA; Action Loan LLC ISAOA – ATIMA; C Store INC ISAOA-ATIMA; Bouchard Equity Holdings LLC ISAOA-ATIMA) has created this privacy policy (“Privacy Policy”) to summarize our data collection and privacy protection practices. This Privacy Policy applies to any users of hardmoneycompany.com and any web pages, mobile applications, or websites operated by HardMoney Company (collectively, the “Site”). This Privacy Policy also includes and incorporates our Terms of Use.

By using the Site and/or our services (the “Services”), you consent to our collection, storage, use, and disclosure of your information as described in this Privacy Policy.

What Information Do We Collect?
HardMoney Company collects information that you voluntarily provide through the Site and affiliated forms or communications. We may collect the following types of information:

Personal Information
We collect names, email addresses, phone numbers, and deal-specific information submitted for the purpose of understanding whether a business relationship is feasible and for marketing purposes.

Sensitive personal information, including but not limited to Social Security numbers, financial data, or credit reports, may also be collected as part of a loan servicing or application process. This type of information is securely stored and managed through The Mortgage Office, our loan servicing platform. Their privacy policy can be found here: The Mortgage Office Privacy Policy.

Storage and Platforms Used
Information submitted via the Site may be stored on our website infrastructure as well as on HubSpot, which we use for customer relationship management and internal analysis. Additionally, email addresses and names are used to send marketing emails via Constant Contact and other digital marketing platforms.

We may also use third-party service providers such as Google Analytics and Adobe Sign in connection with our Site and Services. These providers may collect, process, or store certain information directly from users, including usage data, device information, IP addresses, and information related to document execution and interaction. Their use of such information is governed by their own privacy policies, which can be found here:
Google Privacy Policy: https://policies.google.com/privacy
Adobe Privacy Policy: https://www.adobe.com/privacy.html

HardMoney Company does not control the data collection practices of these third-party providers.

Additional Information Collected
We may also collect:
Payment information (e.g., account number, billing address) for transaction purposes
Background check data (e.g., employment, education, criminal history)
Non-personal information such as browser type, IP address, and browsing behavior through cookies and tracking technologies, including analytics tools

How Do We Use Your Information?
We use your information for the following purposes:
To evaluate your deal submission and determine potential business fit
To send marketing and promotional communications via email and phone
To provide updates, reminders, or important information related to loan applications or services
To improve our Site and Services based on usage data, including analytics tools such as Google Analytics

Marketing Communications
Names and emails may be used to send marketing messages and company updates via Constant Contact and other digital marketing platforms. You can opt out of receiving marketing emails at any time by using the unsubscribe link provided in those emails.

Phone Communications
We may use phone numbers to contact users via call or SMS for updates or marketing purposes. You may opt out by following unsubscribe instructions or contacting us directly.

Sensitive Data Handling
Any sensitive information, especially Social Security numbers or loan-specific data, is securely collected and stored only in The Mortgage Office, which complies with its own data protection protocols. We encourage users to review their Privacy Policy.

Sharing Your Information
We do not sell or rent your Personal Information to third parties for their direct marketing purposes. Your information may be shared:
With service providers (e.g., HubSpot, Constant Contact, The Mortgage Office, Google Analytics, Adobe Sign) to perform services on our behalf
In response to legal obligations or to protect rights, safety, or property
In the case of a business transition, such as a sale or merger

These third-party providers may collect or process information in accordance with their own privacy policies, which we encourage you to review.

Cookies
We use cookies and similar technologies to enhance user experience, analyze usage, and improve site functionality. This includes the use of analytics tools such as Google Analytics. For more information on how Google uses data, please visit: https://policies.google.com/privacy

You may adjust browser settings to decline cookies, but some features of the Site may not function properly as a result.

Security
We implement a range of administrative, technical, and physical safeguards to protect your information. While we strive to protect your data, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

Accessing or Updating Your Information
You may request access to or correction of your Personal Information by contacting us at support@hardmoneycompany.com 

Links to Other Websites
Our Site may contain links to third-party websites, including The Mortgage Office and other service providers such as Google and Adobe. This Privacy Policy does not apply to those external sites. We encourage you to read the privacy policies of any third-party websites you visit, including:
https://policies.google.com/privacy
https://www.adobe.com/privacy.html

Your Privacy Rights
Depending on your jurisdiction, you may have rights to request information about how your data is collected, used, and shared. We honor such requests in compliance with applicable laws.

Changes to This Policy
We may update this Privacy Policy from time to time. Please review it periodically for changes. Continued use of our Site or Services after an update constitutes your acceptance of the updated terms.